A childhoodtreat,reimagined.

Rebecca, Shaun, a dirt road in Bristol, Vermont, and the text message that named a company.

Rebecca and Shaun laughing together in their kitchen
The makers
Rebecca and Shaun

A fresh slab of halvah being cut into bars
Chapter I

Follow theMagic.

Rebecca, always curious, wondered if she could craft a simple, maple sweetened version of one of her favorite childhood treats: halvah. Driven by a love for clean, wholesome food, she was determined to use only real ingredients. The aromas of boiling maple and toasted sesame filling her home kitchen felt somehow magical and nostalgic. She followed the feeling… never intending to start a business.

Chapter II

Countlessbatches later.

It began as a passion project with much trial and error, as she learned the fickle nature of raw ingredients. One day she finally nailed it: a dense, balanced halvah, sweetened with Vermont maple syrup.

A dirt road curving through green fields and woods toward the mountains near Bristol, Vermont
Chapter III

Down thedirt road.

She dashed down the dirt road to share a sample with her friend and neighbor, Shaun. A little later, her phone buzzed.


The text that named us
S
Shaun
Friend and neighbor
HOLY HALVAH! This is amazing, and so are you!
Delivered

That joyful moment sparked something bigger than either of them imagined. The text became the name, and the heart, of their venture.


Shaun with a rack of fresh waffle cones in the kitchen
Chapter IV

Partners in life,and in the kitchen.

Today Rebecca and Shaun are partners not just in life, but in the creative rhythm of Holy Halvah, bringing their unique strengths to every step of the process.

Rebecca

The drive for perfection, and the artistry in every batch.

Shaun

Steady support and a problem-solving mindset.

What we believe

Crafted by hand, in oursmall mountain community.

Connection to the land

Every batch uses locally sourced, certified organic Vermont maple syrup.

Clean, nourishing food

Four real ingredients. Organic, vegan and additive-free. Never refined sugar, never grains.

Made by 2 people in Vermont, loved everywhere


Your turn

Ready fora taste?

Find out what Shaun meant. Start with the original GoldBar, or try both.